About

Welcome! 

What is this directory all about?  I'll share my story.  When I moved to San Antonio during the pandemic because of the impossible cost of living in San Diego, I was shocked by the number of restaurants and stores that were closing.  I also noticed the concentration of wealth in the North and Northwest areas of the city.  

I started digging into the history of San Antonio and I learned about the effects of systemic government sponsored redlining in the '30's that made it impossible for black owned businesses to get loans or for African Americans to get mortgages.  This persists today on many levels, and now we have the effects of gentrification and displacement as well.

According to the San Antonio Small Business Assessment Report of 2020: 

I decided to create a unique directory of diverse and inclusive small businesses that the entire city of San Antonio could support. I designed my logo to highlight the historic government sponsored 'Redlining' policy (red line at the top), the blue S represents a river of life bringing the North and South, East and West, together. The multi-rainbow colors obviously represent diversity and inclusivity. 

I then formed an LLC to learn how to create my own small biz from scratch and hope I can help others who want to do the same to establish a legacy for their families.

I am a mother of two wonderful adult children.  My son is enrolled in college studying Theater, and my daughter works in Philanthropy at Pride San Diego.  I am so very proud of them both!


I am a Partnered Business of Compassionate USA and of Charter for Compassion.  Anyone can become a part of the movement by signing up and: 

1) affirming the Charter for Compassion 

2) Signing Up or Partnering with Compassionate USA and taking the free Coursera Course on Compassion.



There is no fee for small businesses to register basic listings in the SmallBizSA.com directory and we offer a $50 for 12 months Featured Listing option.  Simply Click Here to register and select the option that works best for you!  

Thank you for visiting and I hope to find your listing request in my inbox shortly!

Warm regards,

Ann F. Horst


Thank you for supporting 

Small Biz San Antonio!  

Mission and Vision

Mission: Connect diverse and inclusive local small biz with shoppers who are committed to creating a just economy for all and a more compassionate community in San Antonio.

Vision:  Devise an easily replicable directory template that other Compassionate Cities across the nation and around the world can add to their city websites.